@article{oai:tokyo-metro-u.repo.nii.ac.jp:00002033,
 author = {ミズコシ, コウスケ and Mizukoshi, Kosuke and 水越, 康介},
 issue = {6},
 journal = {経営と制度},
 month = {Jan},
 note = {The purpose of this article is to perform preparations for the comprehensive design studies by analyzing design studies in marketing studies. It is considered three sections, form design, architecture design, and the division of designing. By this article, it is an argument to ask the originality of the design in marketing studies. Why is a design necessary in marketing now? Or it is considered what kind of new possibility the design scopes in marketing studies.},
 pages = {49--63},
 title = {マーケティングにおけるデザイン研究の射程 : デザインのロバストネス},
 year = {2008}
}